Mission Statement, Vision, & Core Values (2026) of Systemair AB (publ).

From its roots in Skinnskatteberg in 1974 to a global footprint today, Systemair AB stands as a powerhouse in HVAC, employing roughly 6,700 people across 51 countries and exporting to over 135 nations-an operational scale that underpins its pledge to "create better air every day worldwide"; driven by core values of simplicity, reliability and trust, the company prioritizes energy-efficient, sustainable ventilation, heating and cooling solutions (fans, air handling units, air distribution, air conditioning, air curtains and heating products) while emphasizing delivery reliability, availability and quality, and pursuing strategic priorities that include developing people and relationships, standardized product platforms and continuous operational improvement-discover how these mission, vision and values translate into measurable impact across markets and projects.

Systemair AB (0HDK.L) - Intro

• Global footprint: operations in 51 countries; exports to more than 135 countries.
• Workforce: approximately 6,700 employees worldwide.
• Product scope: fans, air handling units (AHUs), air distribution components, HVAC accessories, air conditioning and heat recovery solutions.
• Corporate focus: energy-efficient products that reduce energy consumption and CO₂ emissions.

• Mission: 'Create better air every day worldwide' - delivering solutions that lower energy use and CO₂ emissions while improving indoor air quality.
• Vision: To be the reliable partner of choice in HVAC by combining standardized product platforms with local availability and delivery reliability.
• Core values:
  • Customer focus - prioritizing delivery reliability, quality and service.
  • Responsibility - sustainable products and operations to reduce environmental impact.
  • Simplicity - standardized platforms that enable scalability and cost efficiency.
  • Continuous improvement - operational excellence and efficiency across the value chain.
  • People & relationships - investing in competence development and long-term partnerships.

• Product strategy: modular, standardized platforms to reduce complexity, shorten lead times and improve availability across markets.
• Geographic expansion: leveraging local production and sales footprints in 51 countries to serve >135 export markets with short lead times.
• People & culture: ongoing investments in training, leadership development and safety to support ~6,700 employees and retain technical competence.
• Operational efficiency: continuous improvement programs aimed at higher capacity utilization, reduced lead times and improved delivery reliability.
• Sustainability focus: product development targeting lower energy consumption and reduced CO₂ emissions in line with global decarbonization trends.

• Market positioning: broad product portfolio across multiple HVAC segments supports diversification of revenue streams and resilience to regional cyclical variations.
• Competitive edge: standardized platforms and local presence create advantages in delivery reliability and product availability-key customer decision factors in HVAC procurement.
• Investor relevance: system-level focus on efficiency, platform products and geographic scale are central to growth and margin improvement narratives-see also Exploring Systemair AB (publ) Investor Profile: Who's Buying and Why?

Systemair AB (0HDK.L) - Overview

Systemair AB's mission is to create better air every day worldwide by developing energy-efficient, sustainable ventilation solutions that lower energy consumption and CO₂ emissions. Grounded in the core values of simplicity and reliability, Systemair focuses on high delivery reliability, product availability, sustainability and quality to be a trusted partner for customers across HVAC markets.

• Mission: Reduce energy use and carbon emissions through innovative ventilation and air-handling products while ensuring operational simplicity and reliability.
• Vision: Be the global leader in sustainable indoor climate solutions, delivering measurable environmental and economic benefits to customers and society.
• Core values: Simplicity, Reliability, Sustainability, Quality, Delivery Dependability.

Systemair integrates environmental responsibility into product design, manufacturing and go-to-market strategies, prioritizing low-life-cycle energy consumption and recyclable materials. The company emphasises long-term partnerships with customers, offering reliable delivery performance and documented performance data to support energy- and cost-saving claims.

• Product strategy: Optimize fan and air-handling efficiencies, heat recovery systems, low-leakage dampers and smart controls to reduce building energy use.
• Sustainability targets: Incremental annual improvement in product energy performance, increased recyclable content and lower manufacturing emissions.
• Customer promise: Consistent quality, documented energy savings, and dependable global availability supported by local service and spare-part networks.

Financial discipline supports R&D and capacity expansion while maintaining margins that enable continued investment in low-energy technologies and circular-material initiatives. Systemair's business concept positions the company as a reliable industrial partner delivering both operational and environmental value to customers, investors and society. See more detail here: Exploring Systemair AB (publ) Investor Profile: Who's Buying and Why?

Systemair AB (0HDK.L) Mission Statement

• Trust and reliability: prioritize dependable deliveries, spare-part availability, and consistent product performance.
• Customer satisfaction: measure success through uptime, lead-time reduction, and repeat business from key segments (HVAC contractors, building owners, industrial clients).
• Quality and standards: maintain product quality via certified manufacturing, continuous testing, and product development aligned with regulatory and sustainability standards.
• Long-term relationships: build trust-based partnerships with distributors, installers, and end customers across global markets.

• Global footprint: presence in 40-60 countries with production units and sales offices to support short lead times and local availability.
• Workforce: several thousand employees globally focused on manufacturing, R&D, and service - enabling local support and rapid delivery.
• Product breadth: wide product portfolio across fans, air handling units, accessories and components to ensure customers can source complete HVAC solutions.

• Delivery reliability targets (on-time in full) and reducing lead times.
• Availability metrics - spare parts inventory levels and dealer fulfillment rates.
• Quality metrics - warranty rates, returns, and field failure rates per million units.
• Customer satisfaction scores and repeat order rates from major accounts.

• Decentralized manufacturing and regional stock hubs to shorten delivery chains.
• Investment in product standardization and modular platforms to improve availability.
• Quality management systems and certifications (ISO etc.) to ensure consistent performance.
• Service and aftermarket focus to build durable, trust-based relationships.

Systemair AB (0HDK.L) - Vision Statement

• Lead market transition to low-energy ventilation solutions that improve indoor air quality (IAQ) and reduce CO2 emissions.
• Drive profitable growth by focusing on scalable product families, platform-based designs and simplified go-to-market models.
• Be the trusted long-term partner for customers, offering predictable quality, delivery and lifecycle support across global markets.

• Prioritization & Strategy-Driven Decisions - Resources are allocated to initiatives with clear ROI and scalability, ensuring investments in R&D, production capacity and market expansion follow the group strategy.
• Simplification - Standardized platforms, modular products and streamlined organizational processes reduce complexity, shorten lead times and lower costs.
• Trust & Communication - Open channels across functions and clear accountability create faster decision cycles and higher delivery reliability.
• Customer-Centric Innovation - Product development prioritizes energy efficiency, ease of installation and digital enablement for better IAQ monitoring and control.
• Sustainability - Environmental performance is embedded in product design and operations, aligning with regulatory trends and customer demands for lower lifecycle emissions.

• Product portfolio optimization - fewer product variants, more configurable modules for economies of scale.
• Clear decision frameworks - stage-gate models and KPI dashboards prioritize initiatives tied to margin and carbon-reduction targets.
• Performance culture - KPIs on on-time delivery, first-pass yield and customer satisfaction to reinforce trust and reliability.
• R&D focus - allocation toward heat recovery, low-power fans, efficient motors and controls to meet both IAQ and energy targets.

• Energy efficiency focus: continuous improvements in fan, motor and heat-recovery efficiency to reduce building energy use and support customers' sustainability targets.
• Simplification in assortment: fewer standardized platforms reduce lead times and enable competitive pricing while preserving customization through modularity.
• Trust-based customer relationships: warranties, service agreements and data-driven maintenance programs that reduce downtime and lifecycle costs.
• Scalable innovation: prioritize technologies that can be deployed across regions to maximize impact and margin.

• Strategic emphasis on profitable, sustainable growth aligns with longer-term margin expansion and cash-flow generation.
• Operational simplification supports capital efficiency and improved working-capital metrics.
• Product-level energy gains and IAQ improvements strengthen Systemair's value proposition to building owners and HVAC specifiers.