Guggenheim Raises FOX Corp. Price Target to $85 on Ad Strength

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Guggenheim Raises FOX Corp. Price Target to $85.00 on Strong Advertising

Guggenheim increased its price target for FOX Corp. (NASDAQ:FOXA) to $85.00 USD from $75.00 USD on Dec 22, 2025. The firm maintained a Buy rating as shares rose more than 3.0% during intra-day trading following the announcement.

Analysts identified the company as a top selection within the media sector due to its focus on sports and news programming. These segments are expected to drive revenue and cash flow growth despite broader industry pressure from declining pay-TV trends. The company is positioned to benefit from strong advertising demand and the expansion of skinny bundles.

  • Second-quarter adjusted EBITDA forecast raised to $452 million USD from $439 million USD.
  • Fiscal 2026 EBITDA estimate increased to $3.29 billion USD from $3.27 billion USD.
  • Anticipated market share gains during the upcoming cycle of distributor renewals.

Growth initiatives include disciplined investment in Tubi, FOX One, and sports gambling. The upcoming content slate features the FIFA World Cup and U.S. elections, which are expected to serve as significant catalysts. While NFL contract renewals in 2027 may involve higher costs, Guggenheim analysts view the expense increase as manageable with long-term visibility into the 2030s.

Detailed analysis of the company is available through the FOXA and FOXA reports. Financial stability is discussed in the FOXA and FOXA blogs.

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